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Designing Wellness

A Comprehensive Brand Identity for Kiné Medica

Client:

Kiné Medica

Industry:

Healthcare

Project Overview

Kiné Medica is a specialized physiotherapy clinic focused on treating various musculoskeletal issues, including back and neck pain, sports injuries, and postural problems. The clinic aims to provide high-quality rehabilitation services while establishing a recognizable brand identity.

Challenge

Kiné Medica needed a comprehensive branding solution that would convey professionalism and trust. The goal was to create a visual identity that reflects the clinic’s expertise in physiotherapy while appealing to a diverse clientele, from athletes to office workers.

Solution

The solution for Kiné Medica encompassed a holistic branding approach designed to reflect the clinic’s commitment to excellence in physiotherapy. By creating a cohesive visual identity, including a modern logo and comprehensive brand guidelines, we ensured that all touchpoints communicated professionalism and trust. The print design mockups were tailored to enhance client engagement and provide clear, accessible information about the clinic’s services, reinforcing its reputation as a leader in rehabilitation and care.

Results

Enhanced Brand Identity

The new branding helped establish Kiné Medica as a reputable and professional physiotherapy clinic, increasing patient trust and engagement.

Consistent Visual Communication

The cohesive brand identity improved recognition across all materials, reinforcing the clinic’s commitment to quality care.

Increased Clientele

The well-designed print materials and branding contributed to attracting more clients, leading to a noticeable uptick in appointments and referrals.

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