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Client:
Industry:
The Cannabis Job Board, a leading hiring platform in the cannabis industry, serves both job seekers and employers by providing a space to connect exceptional talent with opportunities. As the industry’s #1 job board, their goal is to present a platform that balances professionalism with a luxury aesthetic, appealing to top-tier talent and premium employers.
The current website design did not align with the brand’s luxury and professional image. It required a fresh, clean, and premium look to elevate user experience and ensure visitors were drawn into the site. Additionally, the blog detail pages lacked engagement, failing to encourage users to read, explore, or click on links within the content.
I redesigned the website, ensuring a minimalist yet luxurious aesthetic. Each page was structured to balance functionality and elegance:
The redesigned website significantly enhanced user engagement and brand perception, positioning The Cannabis Job Board as the go-to premium platform in its industry. The revamped blog pages saw an increase in user interaction, with more clicks on internal links and banner advertisements, while the clean, luxury-focused design attracted top-tier candidates and employers alike.
